Nissan 3D-Animation
//TBWA
At the Brussels Motor Show, Nissan and TBWA made waves with a striking 3D animation on a massive 12x3m LED screen. The high-energy stunt combined Mojuice's technical expertise with sharp storytelling. The result? Turning heads and drawing crowds.
Nissan 3D-Animation
//TBWA
At the 2023 Brussels Motor Show, Nissan and TBWA Belgium made a bold statement: no charging cable required.
To showcase Nissan's e-POWER tech, which lets you drive electric without plugging in, they unleashed a 3D stunt on a massive 12x3m LED screen. Charging cables chased a Nissan Qashqai through a digital jungle, but it didn't need to stop.
Crafted over 40 days of animation and 20 days of rendering, and brought to life with Mojuice's tech, the result was a cinematic, screen-popping escape scene that turned heads and nailed the message: You don't need to plug in to power up.
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